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About KalaStree
KalaStree is India's GI-verified marketplace for women artisans ("Heritage by Her"). We connect buyers with authentic Geographical Indication crafts, and every rupee goes directly to the artisan who made them.
Role overview
We are looking for a Business Intern to help tell the stories behind India's heritage crafts and bring more customers to KalaStree. You will work on content, campaigns and outreach, and see the results of your work on a live marketplace.
Key responsibilities
- Create posts, captions and short-form content for Instagram, Facebook, LinkedIn and WhatsApp built around artisan stories, GI crafts and new products
- Help plan and run campaigns for festivals, launches and seasonal collections
- Write product descriptions, blog posts and email or newsletter content
- Research trends, competitors and potential partners such as NGOs, craft communities and creators, and help with outreach
- Track campaign performance (reach, engagement, clicks, orders) and share short weekly updates on what worked
- Support community engagement and collect customer feedback
What we are looking for
- Currently pursuing or recently completed a degree in marketing, mass communication, business, design or a related field
- Strong written English; Hindi or another Indian language is a plus
- Comfortable with social media platforms and simple tools such as Canva, Google Sheets and Google Analytics
- Curious, organised, and able to meet deadlines while working independently and remotely
- Genuine interest in Indian crafts, women's empowerment or rural livelihoods
Good to have
- Experience growing a personal, college or brand page
- Basic photo or video editing (Reels, Shorts)
- Basic knowledge of SEO or email marketing tools
What you will gain
- Hands-on experience marketing a real marketplace with a real impact on artisans' incomes
- A portfolio of published work you can show
To apply, fill in the form below and attach your resume.